After years of hoarding exclusives, studios are re-licensing to each other. Warner Bros. Discovery licensed Westworld to FAST (free ad-supported TV) platforms and even to Netflix. Sony (which has no major streamer) licenses to everyone. Exclusivity remains, but non-exclusive libraries are making a comeback as revenue sources.
Exclusivity drives bidding wars. In 2022, streaming services spent an estimated $200+ billion on content globally. Netflix alone spent ~$17 billion. Amazon paid $1 billion for The Lord of the Rings: The Rings of Power rights (just the rights, not production). Apple spent ~$250 million on Killers of the Flower Moon for a theatrical + streaming exclusive window. heroinexxxcom exclusive
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In the modern age, the way we consume stories has fundamentally shifted. We are no longer tethered to a rigid broadcast schedule or the limited selection of a local video rental store. Instead, we live in a golden era of , where the boundaries between cinema, television, and digital streaming have almost entirely evaporated. Sony (which has no major streamer) licenses to everyone
Kaelen picked up the tablet, smashed it against the floor, and whispered into the shards: