The iTunes LP format was an interactive framework designed to replicate the "gatefold" experience of physical vinyl for digital users. For Plastic Beach , this served as a virtual hub where fans could explore Murdoc’s headquarters on the island.
But here’s the ironic twist: Plastic Beach is an album about synthetic environments being sold in a synthetic format (the iTunes LP) inside a synthetic ecosystem (iTunes DRM). The “Deluxe Version” added five bonus tracks, including “Pirate Jet” (ironic again), “Doncamatic,” and remixes. Gorillaz - Plastic Beach -Deluxe Version- - ITunes LP.zip
I started with "Pirate Jet." The song reversed into a lullaby of backwards cymbals and ghostly oohs. The humidity dropped. The porthole cracked. Cyborg Noodle lowered her harpoon. I kept going—through "Broken," through "Sweepstakes," through the hidden "Whirlwind" demo that wasn't listed on any official tracklist. The iTunes LP format was an interactive framework
The iTunes Deluxe version is notable for expanding the atmospheric, orchestral side of the project: Plastic Beach by Gorillaz reviews | Any Decent Music The “Deluxe Version” added five bonus tracks, including