The developers have stated in interviews that they believe knowing who viewed your profile creates performance anxiety and encourages vanity metrics. They want you to post for your friends, not for an audience count.
The persistence of these links is fueled by a psychological phenomenon known as the "social reciprocity gap." On platforms like Instagram or LinkedIn, users are often notified of interactions or profile views, creating a standard expectation of digital transparency. When BeReal intentionally omits these features to foster a low-pressure environment, it creates a vacuum of information. Users, driven by social ego or a fear of being "stalked" by acquaintances, seek out external tools to regain a sense of control. Scammers exploit this vulnerability, using the promise of "secret knowledge" to bypass the user’s natural skepticism regarding cybersecurity. bereal profile viewer link