Before the term "influencer" existed, there was Aishwarya Rai. Her victory at Miss World 1994 was not merely a beauty pageant win; it was the launchpad for a new kind of media asset. In the mid-90s, Indian popular media was dominated by male superstars. The "heroine" was often relegated to the role of a love interest. Rai’s entry changed that calculus.
Aishwarya often used her media platform—from The Oprah Winfrey Show to Late Show with David Letterman —to articulate Indian values, often being the first recognizable face from India for many Western audiences. aishwarya rai xxx move link